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How much revenue are missed calls costing you?

I built this calculator after I lost a $3,000 job to a missed call. I was up a ladder hanging permanent lights on a customer’s house when my phone rang. Wire in one hand, clip in the other. By the time I called back four hours later, the guy had already gone with someone else. Plug in your numbers below and see what your version of that looks like over a year. No email required to see your numbers.

Calls you miss every year655
Revenue on the floor every year$262,080

Book a call to see how the receptionist recovers what you're missing.

Math: calls per week × 52 × your missed-call rate × your average ticket = revenue on the floor.

Industry baseline: the average home-services business misses 63% of incoming calls. Invoca, 2024.

Want to chat through your numbers?

Pick a 20-minute time that works. Tom walks you through your inputs and how the AI would handle your call flow. No pitch.

  Built by Tom Porter, owner of TruLight SLC. The same AI receptionist I use on my own business line, sized for yours.

Want help reading your numbers? Book a free call ↓

Picks up every call

After hours, weekends, lunch break, on the truck. Two rings, every time.

Books straight to your calendar

Real slot availability. The appointment lands before the caller hangs up.

Sends you the summary

Transcript, summary, and contact saved to your CRM. SMS alert in real time.

What it does

One AI. Four roles. Every call.

Think of it as four jobs handled by one always-on hire. Each role tied to one outcome you can measure on Monday.

The Greeter

  • Answers within two rings, 24/7
  • Custom voice persona to match your brand
  • Bilingual English / Spanish available
  • Never voicemail

The Qualifier

  • Identifies service type, urgency, address
  • Trained on your services and pricing FAQs
  • Handles emergency vs. non-emergency routing
  • Filters spam and tire-kickers

The Booker

  • Native GHL and Google Calendar integration
  • Real-time slot availability
  • Webhook integration for ServiceTitan, Calendly, Acuity
  • Confirmation email and SMS sent automatically

The Reporter

  • Full transcript saved to the contact record
  • One-line summary texted to you in real time
  • Contact saved to your CRM
  • Monthly call review and script tuning included
Why ours doesn’t get shut off in week three

Six things we cover before we touch the build.

Most failed AI receptionist installs fail because the agency rushed to deploy. They picked a voice, dropped in a generic greeting, and called it a day. Two days later the AI quoted wrong pricing or fumbled a booking, the owner shut it off, and the agency lost the client.

We don’t do that. Before any code or call routing, we capture your business identity, services and pricing, the FAQ library callers ask before they book, calendar logic, escalation rules for when the AI should text you, and the persona it should use on the line.

That’s why our agent doesn’t get shut off in week three.

Pricing

Ready to plug the missed-call leak?

Start with your Front Door Score, or book a call and Tom will talk through what the receptionist needs for your call flow.

Built by an operator

I’m not the only one this happens to.

I’m Tom Porter. I run TruLight SLC, a permanent-lighting company in Salt Lake. After I lost the $3,000 job up the ladder, I plugged an AI receptionist into my own line. Now my phone gets answered while I work.

I was talking to another home-services business owner who said the exact same thing happened to him. He was on a job, his phone rang, by the time he called the customer back they’d already booked someone else. Different trade, same lost job.

Front Door Digital is how I do the same thing for other local home-services owners. Same install, same voice, same month-to-month terms. The reason I built this peer-to-peer: it’s how I’d want it on the other side.

Talk through your numbers with Tom.

Free 20 minutes. No pitch. We’ll look at your inputs from the calculator and walk through how the AI would handle your call flow.

Book a free 20-minute walkthrough

I'll text you within a few hours to find a time. No pitch, no contract.