The Asker
- Automated post-job SMS request to every customer
- Email follow-up if they don’t reply
- Direct link to your Google review form
- Throttled so it never feels spammy
(385) 503-3119Review management
The Reputation Manager
Makes it easy for happy customers to leave a review, drafts every response, and follows up asking happy reviewers for a referral. 75% of customers regularly read your reviews before they call, so the system has to ask, respond, and alert you before trust leaks out the front door.
75% of consumers regularly read online reviews of local businesses. BrightLocal 2024.
Built by Tom Porter, owner of TruLight SLC. The same review and GBP checks I run on my own business.
Live Google data
Pulls your actual review count, rating, and GBP details. No setup, no login.
No email to see your scores
Other tools gate the score behind a form. We don’t.
Specific fixes, not vague advice
Every check is binary: passed or failed. With the exact thing to fix.
What review management does
The Reputation Manager keeps review trust current.
Steady review velocity, a fast response on every reply, a personal callback within 15 minutes when something goes sideways, and a referral ask when the timing is right. All five roles handled, every month.
The Drafter
- Response drafts written for every new review
- You approve or edit, we send
- Tone matches your brand, not a corporate template
- Mentions the customer’s actual job specifics
The Alarm
- SMS to Tom within 15 minutes of any 1- to 3-star
- Personal callback flow, not a canned reply
- De-escalation script if you’d rather text first
- Tracks resolution so the review can be revisited
The Reporter
- Monthly reputation report with competitor benchmark
- Star count, average rating, response rate
- Where you’re gaining ground, where you’re behind
- What we’re changing next month based on the data
The Referral Asker
- Follows up with happy reviewers a few days after they post
- Simple ask: know anyone who could use us?
- Sends your referral link so they can share it in a tap
- Free leads from people who already trust you
Why ours doesn’t feel fake
No fake reviews. No bot responses. Real or it doesn’t ship.
The cheap version of review management buys reviews, auto-responds with a generic template, and burns your reputation faster than it builds it. We don’t do any of that.
Every request goes to a real customer who actually had work done. Every response is drafted, then approved by you before it sends. Every negative review gets a personal callback, because the worst thing you can do to a 1-star reviewer is ignore them.
It’s slower than the spam-the-customer version. It also actually works.
Pricing
Ready to get started?
Quoted on your discovery call, with setup scoped on the same call.
Includes the SMS request flow, response draft pipeline, negative-review alert system, monthly competitor benchmark, and post-review referral follow-up. It can stand alone or attach to a managed monthly Front Door plan (see how pricing works).
Built by an operator
I run an SLC home-services business too.
I’m Tom Porter. I run TruLight SLC, a permanent-lighting company in Salt Lake. Reviews are the first thing customers see when they Google you, often before they even click your website. I built the system to ask every customer, respond to every reply, and catch any 1- to 3-star quickly.
Front Door Digital is how I set up the same system for other local home-services owners. Same approach, same approval flow, same month-to-month terms. The reason I built this peer-to-peer: it’s how I’d want it on the other side.
Talk through your reputation with Tom.
Free 20 minutes. No pitch. We’ll look at your scores and walk through what to fix first and why.